What is cocktail attire?

Cocktail attire is one of the most popular event dress codes because it’s elegant, comfortable, and flexible. It’s a go-to for cocktail parties,
semi-formal weddings, and special occasions where you want a dress that looks “done” without being overly formal.

The easiest way to choose a cocktail dress

If you want to shop smarter (and faster), the collection suggests three practical steps:

1. Start with your body type and measurements. Want to accent curves? A bodycon can deliver that sleek fit. Petite? A mini dress
   can highlight your legs. Use your measurements and the size guide to lock in your best fit.
2. Match the vibe of the event. Cocktail can swing more formal or more casual depending on the venue and theme — so choose the level
   of glam accordingly.
3. Set a budget first. With new arrivals dropping regularly, the range is designed to cover different price points.

Mini, midi, or maxi: which length works best?

Cocktail dresses don’t come in one “correct” length — it’s all about the feel you want and the dress code.
The collection highlights all three:

Mini cocktail dresses

Minis are the best-selling, head-turning option when the event is more high-energy. Think halter neck cut-out styles, long sleeve minis,
and statement silhouettes that are made for a party atmosphere.

Midi cocktail dresses

Midis are a classic that never really leaves the chat. A bodycon wrap midi can accent your shape, while a shift style gives a different
(often more relaxed) fashion look.

Maxi cocktail dresses

For a more sophisticated mood, a chic maxi can lift the entire outfit. Slip-style maxis are called out as an easy way to add extra glam.

Fabric and texture: where the “cocktail” energy comes from

Designer lace cocktail dresses

Lace is the shortcut to elegance. Strapless lace bardot styles and off-shoulder looks are highlighted as classic ways to create a glamorous
evening outfit — especially in a timeless LBD direction.

Shimmer, glitter, and sequins

If you want your outfit to look unforgettable under lights, shimmer delivers. The collection calls out sequin dresses and glitter cocktail dresses,
with sparkle options in shades like blue and pink for high-impact party styling.

Colour ideas (when you don’t want “just black”)

Black is described as the on-trend go-to for cocktail dresses (especially if you love a classic little black dress moment), but the collection also
points to seasonal florals and bold tones for statement looks — including fuchsia, orange, and teal.

Styling: how to glam it up

A cocktail dress looks best when the accessories are intentional. The collection’s styling direction is straightforward: fine jewellery, standout
earrings, and gold chains can elevate the outfit, while strappy heels or black pumps finish it off.

Accessory tips the collection highlights

• Shoes: heels create height; strappy heels and pumps are highlighted as strong options.
• Jewellery: choose one statement piece (a necklace or chunky bracelet) to add shine.
• Bag: a handheld clutch that complements the dress; sparkle clutches pair naturally with glitter looks.

Sizing and fit notes

The collection notes dresses available in sizes from XXS to XXL. The site also highlights extended sizes 4–22
(and expanding). If you’re deciding between two sizes, use the size guide and prioritise your key measurement (bust, waist, or hips) depending on the
dress silhouette and fabric structure.

Shopping notes: shipping, payment, and extras

• Regional storefronts: the site prompts you to shop via your country/region (Australia & Rest of World, US & Canada, New Zealand, United Kingdom).
• Express shipping: the collection highlights express shipping to the USA and Canada, with cart prices displayed in USD on the US site.
• Afterpay: available to spread payments over time.
• Free shipping threshold: the site displays a free-shipping prompt when you’re within $100 of the threshold.
• Same-day dispatch: the site shows a same-day dispatch message and an order-by cut-off time (displayed in PDT on the US site).
• Free gift with purchase: the shopping bag area displays free gift options triggered at spend thresholds (e.g., over $100 / over $150).
• Social proof: the site highlights 35,000+ customer reviews.
• Wishlists and gift cards: encouraged for saving favourites and gifting.

FAQs

What’s the typical cost of a cocktail dress?

The collection states that, on average, a cocktail dress is around $100.

What colours are most popular for cocktail dresses?

The collection calls out black as a top choice, alongside seasonal florals and bold brights like
fuchsia, orange, and teal.

How do I accessorise a cocktail dress?

Keep it clean and intentional: heels (strappy heels or pumps), one statement jewellery piece, and a clutch that complements your dress.

What length should I choose for a cocktail event?

Mini, midi, and maxi can all work. Minis skew more party-forward, midis are the classic cocktail option, and maxis feel more sophisticated and elevated.